1. What is a cookie
A cookie is a small text file a website stores on your device. Some are essential (so the site works at all), some help with analytics, some are used for advertising. We only use the first two categories, and the analytics ones don't identify individuals.
2. Cookies we set
Strictly necessary: authentication tokens that keep you logged in to your dashboard. Without these, the dashboard cannot function.
Functional: remembering preferences like your selected country filter.
Analytics (privacy-respecting): we use server-side analytics that count visits, top pages, and rough geographic regions, without setting tracking cookies on visitors. No cookie banner is required for this.
3. Cookies we don't set
We do not use Google Analytics, Facebook Pixel, or any third-party advertising tracker. We do not set cookies that follow visitors across other websites. If we ever add such a tool, we will update this policy and add a clear consent banner first.
4. Cookies on the sites we host for clients
The websites we build for clients follow the same approach by default: only essential cookies, no advertising trackers. If a client asks us to add Google Analytics, Facebook Pixel, or similar to their own site, we will configure a cookie consent banner that complies with PECR and UK GDPR.
5. How to control cookies
You can block or delete cookies through your browser settings. Chrome, Safari, Firefox, and Edge all let you control which cookies are stored. Note that blocking authentication cookies will log you out of your dashboard.
6. Changes to this policy
If we change how we use cookies, we will update this page and the "Effective" date at the top. We will also notify clients by email if the change materially affects how their visitors are tracked.